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The Full Story
Toasted
Your beloved neighborhood sandwich shop.
Not just a sandwich, it is a toasted experience redefined.
![toasted [Recovered]-07.png](https://static.wixstatic.com/media/287f16_7b7002ff576548a199f729cb23550d71~mv2.png/v1/fill/w_488,h_488,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/287f16_7b7002ff576548a199f729cb23550d71~mv2.png)
LOGO DESIGN
As I work on this logo, I want to keep it simple, easy to read and remember.
SUBMARK
The submark of Toasted is the fusion of a sandwich icon and letter T stylized. To make the overall look more interesting, instead of a circular shape, I added zig zag effect to the logo icon background.
![toasted [Recovered].png](https://static.wixstatic.com/media/287f16_206468b181e54370901c9c8b0cf83e4e~mv2.png/v1/fill/w_489,h_489,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/287f16_206468b181e54370901c9c8b0cf83e4e~mv2.png)
COLOR PALETTE
Hot, warm and cheesy. I used three main colors here: red, merigold, white and their shades to represent the spirit and the sense of "the toasted flavor".
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